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Hey San Francisco, Afterburner recently held a training program for Genentech leaders. Find out about the program, what we did, and what the leaders took from the program below. Also make sure to connect with us to find out about the amazing business opportunities available through the Afterburner Network. Click here to read the entire article.

Afterburner Consultants Host Two Day Planning Workshop for Leading Biotechnology Company
By: PRWeb

Former fighter pilots deliver Flawless Healthcare® training to 75 leaders from Genentech at its South San Francisco campus

The global management training firm, Afterburner, facilitated a comprehensive training on its prolific Flawless Healthcare® model for the biotechnology leader, Genentech, in San Francisco. The workshop was part of an ongoing program between Genentech and Afterburner, and featured two days of Flawless Healthcare® training combined with Planning Workshops that reinforced the process through experiential learning.

As the founder of the biotechnology industry, Genentech has led the field for more than 30 years. A subsidiary of the Roche Group, the company uses genetic information to discover, develop, manufacture, and commercialize today’s leading medical treatments in its efforts to enhance the quality of life. Afterburner’s comprehensive training will help staff improve safety and efficiency by implementing a zero-tolerance-for-error environment while facilitating increased communication—improvements that will directly result in improved patient safety and organizational efficiency.

A healthcare-centric approach to the firm’s founding Flawless Execution® model, the Flawless Healthcare® model is a combination of combat-derived strategy and a holistic, communication-based approach that allows for comprehensive risk management, in and out of the operating room. Unlike any other approach, this model helps to align daily objectives with an organization’s overall brand mission. With an incomparable concept that acknowledges the sensitive and evolving nature of the healthcare industry, Afterburner’s model has helped today’s leading healthcare providers develop strategies that facilitate improved communication and efficiency.

Both events were led by Jim “Boots” Demarest, a retired F-15 Instructor Pilot and Mission Commander. He was assisted by John “Hitman” Hilterman, F/A-18 Fighter Pilot, Greg “Stubby” Stubs, F-14 and F/A-18 Fighter Pilot, as well as Charles “Chaz” Campbell, Brigadier General (ret.) and current director of Afterburner University®. The management consultants introduced the firm’s continuous improvement process of Plan. Brief. Execute. Debrief.sm to Genentech attendees during a dynamic, multi-media seminar, followed by a series of workshop objectives that allowed Genentech staff to implement the newly acquired skills in real world circumstances. This results-centric training, in conjunction with the Flawless Execution model’s unprecedented approach, guarantees tactical and strategic alignment in an ever-changing healthcare industry.

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